Wednesday, July 7, 2010

New Names for Greystripe Ad Formats and Flash-to-HTML5 Technology

Greystripe is excited to roll out new names!

Why the new names? Greystripe is a cross-platform ad network that enables advertisers to reach mobile users across devices and platforms. We feel that "iFlash" does not communicate our cross-platform commitment. We love (and support) iPhone, Android, iPad and Java. We love (and support) Flash and HTML5. We love our new names and are sure that you will too!

Name Change Summary
  1. iFlash Custom Ads are now Immersion Ads
  2. iFlash Ads are now Flash Ads
  3. iFlash Technology is now Lightning Technology

Immersion Ads

iFlash Custom Ads are now Immersion Ads. Maximize brand engagement with Greystripe's custom, interactive, Immersion Ads. An Immersion Ad is like a branded application within an ad. 3rd Party Case Studies by comScore prove Greystripe's Immersion Ads simply deliver the best results. Brands achieve average brand lift of 30-55% and engagement of 15-40+ seconds. Learn more about Immersion Ads including a video demo here.

Flash Ads

iFlash Ads are now simply know as Flash Ads. Deliver Flash (or HTML5) ads to mobile devices. Extend your online digital campaigns seamlessly to mobile including Flash ads to iPhone and iPad only with Greystripe. Achieve CTRs 10 to 20 times the same ads running online according to comScore.

Lightning Technology

iFlash Technology is now known as Lightning Technology. Greystripe's proprietary Lightning Technology delivers Flash authored ads to iPhone and iPads as iOS-compliant HTML5.

More to Come...

Greystripe's new names reflect our commitment to helping brands reach their target audience across devices and platforms. Stay tuned for more news on Greystripe and our consistent innovation in creating engaging mobile advertising.

Want to learn more? Contact Greystripe Sales.

2 comments:

  1. iPhone doen't support flash. Could please describe o how can flash Ads display on iPhone?

    ReplyDelete
  2. Manoj sorry for the slow reply. Greystripe has developed its proprietary Lightning Technology that turns Flash ads into iOS compliant HTML5.

    ReplyDelete