Wednesday, July 7, 2010

Greystripe's Immersion Ads: Our Most Engaging Ad Experience

Maximize brand engagement with Greystripe's custom, interactive, Immersion Ads. Immersion Ads are like a branded application within an ad. Multiple click options create a user-driven rich media ad experience. Advertisers choose from a variety of options to engage users including touch, accelerometer, advergames, video, audio, location and more. View a demo at the bottom of this blog.

As always, Greystripe ads are delivered within the application. When a user engages with the ad to view a video or visit a brand's site, they remain within the application.

Because Immersion Ads can be built in Flash and delivered to iPhone and iPad using Greystripe's proprietary Lightning Technology, advertisers 1) maintain full creative control over campaigns 2) are able to turnaround campaigns quickly and 3) minimize unnecessary resource investment.

Immersion ads come in a variety of formats including smartphone (iPhone and Android) full screen interstitial, smartphone expandable banner and iPad expandable banner.

3rd Party Case Studies by comScore prove Greystripe's Immersion Ads simply deliver the best results. Brands achieve average brand lift of 30-55% and engagement of 15-40 seconds. View Case Studies here.

Want to learn more? Contact Greystripe Sales.


Smartphone Full-Screen Immersion Ad Demo

Below is a Full Screen Immersion Ad for the Buick LaCrosse that ran in the Greystripe Network earlier this year. This ad has an advergame highlighting the LaCrosse's Stabilitrak System and a link to the Buick LaCrosse's mobile website. Advertisers can choose any combination of options to engage users including touch, accelerometer, advergames, video, audio, location and more.

0 comments:

Post a Comment